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A Synergistic Approach To Beauty & Wellness is created by an elite collective of beauty and wellness experts. Our team includes cosmetic scientists, beauty therapists, dermatologists, psychotherapists and more! If we don’t know it, then we find out who does because we only release expert backed content.

Our mission is to combine our specialist knowledge to support you in creating positive synergy within your beauty routines and wellness practices – so you can reap the benefits in all areas of your life.


So, what exactly does that mean?

Let’s start by looking at the definition of synergy: the combined power of a group of things when they are working together that is greater than the total power achieved by each working separately. Talking beauty and wellness, creating positive synergy is the art of discovering and implementing the right routines and practices for you and your lifestyle that complement each other, helping you to achieve your grandest vision of health and happiness. It’s a process of recognising what’s working for you and what isn’t, acknowledging the areas of your life that need more focus and giving yourself permission to be the most authentic version of YOU.


We operate by a “feel good” philosophy. Whether it’s bringing you a lively round-up of the latest beauty trends we’ve spotted during London fashion week or providing you with impartial, current research on “red flag” cosmetic ingredients – our aim is to create feel-good content that makes your life happier and easier ( just like all good relationships should ). It keeps us awake at night thinking of all the ways our content can be supportive of a diverse audience and encourage you to leverage your uniqueness to elevate your life.



We challenge the classic portrayal of beauty and work to combine the principles of looking good and feeling good to write a new beauty paradigm to empower our readers. What kind of beauty platform would we be without focusing on how our content positively effects your well-being? Outdated, unhelpful and potentially toxic! As beauty and wellness professionals, we want to keep pushing the beauty industry beyond aesthetics and into emotions.


Our industry has started to lean more towards wanting to do good, rather than monetising from insecurities whilst harming animals and the environment. There is truly transformative action being taken to change our industry for the better and we had to be a part of it. Join the movement with us by subscribing to our emails and receive a FREE copy of our Feel-Good Goals Workbook – the ultimate goal setting guide to up-level your life in all areas! Did you know that how you feel or would like to feel emotionally is the number one driving force behind ALL your decisions, actions and behaviours?


We are emotionally motivated beings and by recognising how we want to feel, we are able to make better choices that are in alignment with the way we want to live our life. We know that how you look on the outside is no reflection of how you feel. According to yogic philosophy, happiness is an art of living, which is in us. We created our Feel- Good Goals Workbook to help you identify how you would like to feel and discover how to unlock your happiness. We invite you to take a look around our world and explore our articles archive here. We hope to uplift your emotions and brighten up your day. See you on the inside!